Social Media Recruitment Strategy Development
Challenge: Our client is a boutique recruitment agency that needed assistance developing a social media recruitment strategy from scratch!
- We decided to focus purley on one blog, one twitter feed and one LinkedIn group, no need for Facebook as their was no B2C interaction and resources were tight
- We developed a content calendar and the tone and type of information to share
- We trained the entire team on how to use each medium and provide special 1:1 to the CEO and marketing manager to learn effectively how to develop a blog and use the associated analytics with the social media strategy
- 5 days work